Automate, accelerate and elevate your
insights with D-Sight
Better decisions and insights, quicker and cheaper, through AI.
Our D-Sight AI platform automatically generates decision-ready recommendations using our “Decision-Back” approach.
We start by framing the decision, then automate the insights you need to make data-driven decision recommendations.
D-SIGHT = DECISIONS connected to INSIGHTS
D-Sights are elevated to the level of decisions – not just ”data observations.”
D-Sights connect all data points to specific decisions the business needs to make.
D-sights are at the level of actual recommendations ready for direct business action.
D-Sight fields studies in ½ the time and generate results in ¼ the time with 50% cost-savings.
“Firms Struggle to translate customer feedback and data into insights and actions that improve customer experience and deliver business outcomes.”
Customer Insights Practices Continue to Evolve, Forrester
The Fundamental Problem
Traditional analytics work "bottoms-up," but business owners think "decision-back."
The decision-back approach elevates insights and analysis:
The bottoms-up approach falls short of business needs:
How We Do It:
Connecting Data, Insights and Recommendations to DecisionsOur D-Sight AI generates the same baseline insights as a large research consultancy and then automates recommendations based on your decision tree logic.
See D-Sight in action supporting brand health decisions for a global CPG company!