Resources

Explore our latest research and thinking on supercharging enterprise decision-making with Decision Intelligence. Access our newest white papers, webinars, articles, podcasts and case-studies.

Decision Back with Arvind Balasundaram

Decision Back brings together the brightest minds in decision science, leaders navigating high-stakes choices, and...

Fresh Dog Food Market Forecasting

Challenge A leading pet food company's innovation and category management team was entering the fresh dog food segment...

Assortment Optimization & Attribute Modeling

Challenge The world's largest beer company's category management and retail team had no data-driven approach to...

Unified Brand & SKU Forecasting

Challenge A global CPG company's analytics and planning teams operated with disconnected forecasting tools, with no...

I&A: Automated Brand Tracking

Challenge A global CPG company's Insights & Analytics leadership was investing significantly in brand tracking but...

AI Transformation: Insight Operations Streamlining

Challenge A leading technology company's insights, product, and marketing teams operated with disconnected workflows...

AI Transformation: I&A Operating Model Evolution

Challenge A global biopharma company's Insights & Analytics team needed to evolve its operating model to effectively...

AI Transformation: I&A Operating Model Redesign

Challenge A leading CPG company's Insights & Analytics team needed to redesign its operating model to enable...

I&A: Decision-Back Transformation

Challenge A global CPG company's I&A leadership team struggled to demonstrate the value of a large data and insight...

Automated Insights from MMM Studies

Challenge An F100 consumer health company's media and insights analytics teams were spending significant time on manual...

Decision Intelligence is where AI creates value

Enterprises have invested heavily in AI platforms, models, and pilots, creating significant momentum and expectations....

AI Transformation: $1B Value Creation Program

Challenge A global technology company's analytics and strategy team had an ambitious $1B AI-driven value creation...

Brand Health Automation with D-Sight™

Challenge A global CPG company's Insights & Analytics team was spending significant resources on brand tracking with no...

Architecture Decision Orchestration

Challenge A Fortune 50 company's architecture teams lacked a shared framework for evaluating and recommending solution...

AI-Powered Early Warning System

Challenge A large CPG company's sales, brand management, and I&A teams were unable to proactively detect sales and...

Special Programs — CBT Operating Model

Challenge A Fortune 50 company needed to harmonize its CBT and TO&RT functions across multiple workstreams, but lacked...

The Art + Science of Decision Making in Pharma R&D

Decision Back brings together the brightest minds in decision science, leaders navigating high-stakes choices, and...

New Product Launch Forecasting

Challenge A global beauty company's analytics and innovation teams faced persistently high new product launch failure...

Procurement: Indirect Sourcing Vendor Selection

Challenge An international CPG company's procurement team needed to select a high-value CRM provider, but lacked a...

Agile Decision Governance: Accelerating Technology ROI in the Agentic Era

70% of digital transformations and >80% of AI projects fail due to lack of clear alignment to business value,...

Supply Chain Change Request Management

Challenge A leading CPG company's North America supply chain team needed a better way to manage and implement changes,...

Darzalex VCT — Supply Risk Mitigation

Challenge A Fortune 50 pharma company needed to mitigate supply risk for a key raw material, but lacked the clear...

Cracking the Code on New Product Forecasting

Innovation is more critical than ever for driving growth and staying competitive in today's rapidly evolving markets....

R&D: Drug to Clinical Trial Stage-Gate

Challenge A global pharmaceutical company's R&D and clinical strategy teams struggled to advance drugs to the next...

Closing the Data to Decision Divide: How to unleash your Data & Analytics ROI

Organizations have more data than ever, yet struggle to make decisions that drive real business results. The disconnect...

Category Forecasting: Foresight & Simulation

Challenge A global CPG company's Insights & Analytics team lacked the forward-looking capabilities needed to identify...

Cloverpop D-Sight: Decision Agents For Growth

Accelerate your organization's decision-making with Cloverpop D-Sight, the next evolution in decision intelligence....

Resilient Decision-Making in a Volatile Environment

Join us to learn how decision intelligence can help your business adapt and thrive amid today's marketplace uncertainty...

The Formula for Infinite Human Potential: Responsible AI in Action

Decision Back brings together the brightest minds in decision science, leaders navigating high-stakes choices, and...

Forecasting in a Turbulent World: AI–Human Collaboration for Better Planning Decisions

Discover how Cloverpop’s advanced forecasting solution helps companies achieve 20-40% higher accuracy while cutting...

Human^AI in Action: AI for Decision-Making

Join Lanny Roytburg, Co-founder and CCO of Cloverpop, for an in-depth exploration of how leading organizations are...

Human^AI: AI for Decision-Making

Revolutionize your organization's decision-making process with the power of AI. Join industry expert Lanny Roytburg,...

Scaling Forseight by Thinking Decision Back and Opportunity Forward with Kalindi Mehta

Decision Back brings together the brightest minds in decision science, leaders navigating high-stakes choices, and...

Applying Decision-Back Thinking in Consumer Insights and Analytics

Decision Back brings together the brightest minds in decision science, leaders navigating high-stakes choices, and...

The Evolution of Strategic IT and Building Your "Plural" Career with Andy Walter

Decision Back brings together the brightest minds in decision science, leaders navigating high-stakes choices, and...

Better Marketing Decisions Through AI

Decision Back brings together the brightest minds in decision science, leaders navigating high-stakes choices, and...

Decision Making in the Digital Org - Johan Aurik

Decision Back brings together the brightest minds in decision science, leaders navigating high-stakes choices, and...

Hacking Diversity & Inclusion with Decision Making

Decision Back brings together the brightest minds in decision science, leaders navigating high-stakes choices, and...
Decision Back with Arvind Balasundaram

Fresh Dog Food Market Forecasting

Assortment Optimization & Attribute Modeling

Unified Brand & SKU Forecasting

I&A: Automated Brand Tracking

AI Transformation: Insight Operations Streamlining

AI Transformation: I&A Operating Model Evolution

AI Transformation: I&A Operating Model Redesign

I&A: Decision-Back Transformation

Automated Insights from MMM Studies

Decision Intelligence is where AI creates value

AI Transformation: $1B Value Creation Program

Brand Health Automation with D-Sight™

Architecture Decision Orchestration

AI-Powered Early Warning System

Special Programs — CBT Operating Model

The Art + Science of Decision Making in Pharma R&D

New Product Launch Forecasting

Procurement: Indirect Sourcing Vendor Selection

Agile Decision Governance: Accelerating Technology ROI in the Agentic Era

Supply Chain Change Request Management

Darzalex VCT — Supply Risk Mitigation

Cracking the Code on New Product Forecasting

R&D: Drug to Clinical Trial Stage-Gate

Closing the Data to Decision Divide: How to unleash your Data & Analytics ROI

Category Forecasting: Foresight & Simulation

Cloverpop D-Sight: Decision Agents For Growth

Resilient Decision-Making in a Volatile Environment

The Formula for Infinite Human Potential: Responsible AI in Action

Forecasting in a Turbulent World: AI–Human Collaboration for Better Planning Decisions

Human^AI in Action: AI for Decision-Making

Human^AI: AI for Decision-Making

Scaling Forseight by Thinking Decision Back and Opportunity Forward with Kalindi Mehta

Applying Decision-Back Thinking in Consumer Insights and Analytics

The Evolution of Strategic IT and Building Your "Plural" Career with Andy Walter

Better Marketing Decisions Through AI

Decision Making in the Digital Org - Johan Aurik

Hacking Diversity & Inclusion with Decision Making